Cam Assist App
Client
CamAssist
Category
AI Editing
Role
Product Designer
Year
2023
Overview
People often struggle to click great photos of themselves or of others. A good background, pose and lighting makes all the difference. But not everyone understands how to create a good composition.
So the task was to design a smart camera app that helps you pose and click great photos.
Understanding the problem statement
Is there really a need for this app?
What actually makes a great photo? A great camera?
Who will be using this app?
Can we take advantage of any existing technology out there?
What makes the app, a smart app?
Can this app be used to help photo enthusiasts learn photography?
Secondary Research
92.5% of all photos in the world are taken with a smartphone
Photo Industry is growing at a rapid rate
18-to-24-year-olds reported that every third photo they take is a selfie. Don't underestimate Selfies
USA seems like a good market for this app based on number of photos takes per day
Women took selfies 8.6 times more often than men and were photographed 3.5 times more often than men.
Solution
Designed a smart app with functionalities like posing guides, photo spots, AI Composition Assistance, Photo Tips, AI Photo editing and more to help click better pictures.
